Case Studies

Sephora: Inventing an Omnichannel Strategy to Revolutionize the Retail Experience for Cosmetics

Overview 

Sephora is a shining example of innovation in the quickly changing retail sector, where di...

Unraveling How Amazon's Customer Service Thrived in the Pandemic Era

Introduction;
The COVID 19 pandemic has brought about changes in consumer behavior in the world of online shopping. This case study, curated by ...