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Latest Articles

Customer Experience Tools Are Booming: Market Expected to Hit $24B by 2027

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2025/01/14 18:19 pm

The software that helps companies understand and serve their customers better is seeing explosive growth, with the market expected to m...

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The Future of Customer Loyalty Programs

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2024/12/20 15:37 pm

India's market is vibrant, with a young, digitally connected population. This presents unique opportunit...

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Transforming transactions into lasting relationships – AI as CX binding force

   By Ramakrishnan Jonnagadla  |     

2024/11/22 16:28 pm

Customer Experience (CX) encompasses the overall perception and emotions a customer experiences while interacting with a company, its products, and services across all touchpoints a...

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Capgemini Study: 76% of Car Buyers Prioritize Ease of Use, Yet Only 51% of Brands Focus on It

   Nidhi Shail Kujur  |     

2024/11/22 16:27 pm

Customer Experience in the Car Sector: A Gap in Views

The study points out a clear gap between how car brands think of their customer experience and how buyers feel about it. Car e...

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Top Trends Shaping the Future of Customer Experience in 2025

   Mr. Vinod Pahlawat, Chief Growth Officer - CMS IT Services.  |     

2024/11/21 16:36 pm

Imagine walking into a store where the staff gree...

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