FirstComm Appoints David Battaglia as Vice President of Customer Experience to Drive Service Excellence
admin January 8, 2026
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FirstComm Appoints David Battaglia as Vice President of Customer Experience to Drive Service Excellence

FirstComm, a prominent provider of advanced communications and managed technology services, has announced the appointment of David Battaglia as Vice President of Customer Experience. The leadership addition reflects the company’s continued focus on enhancing customer outcomes, strengthening operational performance, and supporting long-term, scalable growth. Battaglia brings extensive experience as a transformation and operations leader across […]

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CRM vs CX Platform: Key Differences Every Business Should Understand 
admin January 8, 2026
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CRM vs CX Platform: Key Differences Every Business Should Understand 

In today’s competitive digital economy, businesses are judged not just by the quality of their products or services. Customer experience has become a major differentiator, driving loyalty, retention, and long-term growth. As organizations invest in technologies focused on customers, two terms can cause confusion: CRM (Customer Relationship Management) and CX (Customer Experience) platforms. While they […]

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Freshworks Unveils New AI Capabilities to Simplify Customer Support Operations
admin January 6, 2026
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Freshworks Unveils New AI Capabilities to Simplify Customer Support Operations

Freshworks has rolled out three new artificial intelligence-driven capabilities for its Freshdesk platform, aiming to address fragmented customer service environments and the growing expectation for quicker, more personalized support. The enhancements are designed to help service teams manage rising interaction volumes while maintaining efficiency and cost control. The US-based SaaS company announced the launch of Freshdesk […]

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