Havas Helia has appointed award-winning creative leader Andy O’Carroll as its first-ever Chief Creative Officer, marking a significant shift in the agency’s structure, creative direction, and customer experience (CX) strategy. The move is part of a broader transformation that also includes a realignment of its London and Cirencester operations. O’Carroll will report to CEO David […]
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Customer experience is entering a pivotal shift. For years, the focus was on repairing individual touchpoints and improving isolated interactions. That approach no longer matches customer expectations. People want journeys that feel coordinated, intuitive, and anticipatory. They expect brands to understand intent in real time, respond with accuracy, and still offer the reassurance of human […]
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Sprinklr, a leading provider of unified customer experience management (Unified-CXM), has deepened its strategic global partnership with SAMY — a 1,000+ member, social-first agency known for blending creativity, data intelligence, and advanced technology. Through this expanded alliance, the strengths of Sprinklr’s AI-powered Unified-CXM platform are fused with SAMY’s end-to-end marketing and execution capabilities. The collaboration […]
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Kyndryl India has promoted Balamurali Debur to the position of Vice President – Marketing and Customer Experience. This dual-role appointment signals a deeper commitment to integrating marketing efforts with customer-centric strategies. Popularly known as Bala, he joined Kyndryl in 2021 following a 15-year tenure at IBM, where he held senior positions across IBM Services and […]
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