The Next Chapter of Marketing: AI Execution, Human Direction

The Next Chapter of Marketing: AI Execution, Human Direction

~ Vinod Kumar M, Senior Vice President & Head of Global Marketing For decades, marketing was a blend of creativity and instinct. Brand managers relied on storytelling, cultural understanding, and intuition to connect with consumers. Then came the data revolution, followed by automation. Today, artificial intelligence has become the next defining force. By 2026, AI […]

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