The Next Chapter of Marketing: AI Execution, Human Direction

The Next Chapter of Marketing: AI Execution, Human Direction

~ Vinod Kumar M, Senior Vice President & Head of Global Marketing For decades, marketing was a blend of creativity and instinct. Brand managers relied on storytelling, cultural understanding, and intuition to connect with consumers. Then came the data revolution, followed by automation. Today, artificial intelligence has become the next defining force. By 2026, AI […]

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 IKEA India Names Jessamine Avila as Chief Marketing Officer to Strengthen Brand Growth

IKEA India Names Jessamine Avila as Chief Marketing Officer to Strengthen Brand Growth

IKEA India has announced the appointment of Jessamine Avila as its new Chief Marketing Officer (CMO), reinforcing its leadership team as the global home furnishings retailer accelerates its omnichannel expansion in India. In her new role, Jessamine will lead IKEA India’s marketing strategy, focusing on strengthening the brand’s relevance while enhancing customer engagement across both […]

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