Sandhya Biswas Joins Orient Electric as Chief Marketing and Customer Experience Officer

Sandhya Biswas Joins Orient Electric as Chief Marketing and Customer Experience Officer

Orient Electric has appointed Sandhya Biswas as its new Chief Marketing and Customer Experience Officer (CMCXO) and Senior Management Personnel, effective September 14, 2026. The appointment was approved by the company’s Board of Directors through a resolution passed by circulation, following a recommendation from the Nomination and Remuneration Committee. Biswas will take up the role […]

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 The Next Chapter of Marketing: AI Execution, Human Direction

The Next Chapter of Marketing: AI Execution, Human Direction

~ Vinod Kumar M, Senior Vice President & Head of Global Marketing For decades, marketing was a blend of creativity and instinct. Brand managers relied on storytelling, cultural understanding, and intuition to connect with consumers. Then came the data revolution, followed by automation. Today, artificial intelligence has become the next defining force. By 2026, AI […]

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 Mastercard Appoints Lavani Agarwal as Vice President, Head of Marketing & Communications for India and South Asia

Mastercard Appoints Lavani Agarwal as Vice President, Head of Marketing & Communications for India and South Asia

In a strategic move to further strengthen its brand presence and communication efforts in one of its fastest-growing regions, Mastercard has announced the appointment of Lavani Agarwal as Vice President, Head of Marketing and Communications for India and South Asia. Lavani Agarwal joins Mastercard with a robust and diverse background in marketing, communications, and leadership, […]

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