
Mural, a leader in the visual work platform space, is taking customer experience to the next level by integrating advanced artificial intelligence (AI) capabilities designed to enhance collaboration and innovation. In a significant move, Mural has become the first company in the visual collaboration sector to sign the European Union’s AI Pact, an initiative led by the EU Commission to ensure safe, transparent, and compliant AI development under the new AI Act.
Mural’s focus on customer experience is clear—its AI features are built to empower teams, not replace human creativity. The platform’s AI tools serve as assistants and collaborators, streamlining workflows, reducing time spent on tasks like idea clustering, and enabling teams to focus on meaningful discussions and innovation. Mural’s AI capabilities have already proven transformative, with over 22,000 ideas generated since its launch in late 2023, significantly improving business outcomes and team productivity.
“Mural has always prioritized the customer experience by innovating at the intersection of technology and human creativity. Signing the EU AI Pact reinforces our commitment to developing AI that not only drives innovation but does so responsibly and with transparency,” said Leigh-Margaret Stull, CEO of Mural.
Mural’s AI-driven tools—ranging from idea generation and summarizing to predictive analytics—are designed to make collaboration more efficient and impactful. With an average clustering time of just five seconds, users can quickly organize information and focus on refining ideas, helping businesses unlock actionable insights faster. By enhancing the overall collaboration experience, Mural’s AI solutions support teams in tackling complex challenges with greater efficiency.
As Mural continues to innovate, customers can look forward to even more sophisticated AI features, including a centralized AI hub and a chat experience that deepens interaction within the platform. These advancements are set to further elevate the customer experience, helping organizations and individuals leverage technology to amplify creativity and collaboration.
With this ongoing commitment to AI and customer-centric innovation, Mural is setting new standards in the visual collaboration space, creating a future where technology and human ingenuity work together.