
Old Navy, the leading brand under Gap Inc.’s portfolio, has joined forces with technology company RADAR to enhance its in-store shopping experience. RADAR specializes in integrating RFID, AI, and computer vision to provide precise, real-time inventory tracking, and its advanced platform will now be implemented across Old Navy’s retail locations.
As part of a multi-year strategy, Old Navy will gradually roll out RADAR’s AI-driven RFID technology throughout its nationwide store network. This initiative aims to equip store associates with instant access to inventory data, allowing them to locate products quickly and streamline customer interactions. The collaboration aligns with Gap Inc.’s broader commitment to operational excellence and long-term value creation through advanced technological capabilities.
Haio Barbeito, President & CEO of Old Navy, emphasized the impact of the partnership, stating, “RADAR’s platform and analytics will provide our teams with real-time inventory visibility, helping us enhance the in-store shopping experience. By integrating this technology, we are empowering our frontline staff with tools to better serve our customers—an essential step in our goal to establish Old Navy as the most loved apparel brand in North America, known for trend-forward style, consistent quality, and seamless shopping at an accessible price.”
Sven Gerjets, Chief Technology Officer at Gap Inc., highlighted the role of innovation in the company’s growth strategy. “As we look ahead to 2025 and beyond, our focus is on leveraging technology to create a digitally enhanced, customer-centric retail experience. RADAR’s always-on RFID technology will transform our stores into connected spaces, improving inventory management, streamlining replenishment, and enhancing both employee and customer experiences.”
RADAR’s cutting-edge platform enables retailers like Old Navy to track and locate products with exceptional accuracy, helping associates efficiently manage inventory, restock shelves, and fulfill in-store pickup orders with ease.
Spencer Hewett, Founder & CEO of RADAR, expressed enthusiasm about the partnership: “Old Navy is an iconic American brand, and we are thrilled to collaborate following successful pilot programs. Our technology provides store teams with eCommerce-level inventory precision, allowing them to manage physical stores with the same efficiency as online operations. This ensures customers can find the products they need, when and where they need them.”
Beyond enhancing in-store efficiency, RADAR’s AI-powered analytics will support better inventory planning, helping retailers optimize stock levels, reduce shrinkage, and
prevent stockouts or overstocks. “By offering granular tracking down to individual shelves, our platform brings eCommerce-like capabilities to brick-and-mortar stores. Old Navy is at the forefront of this transformation, setting new standards for retail efficiency and customer satisfaction,” Hewett added.
With this strategic partnership, Old Navy is positioning itself at the intersection of retail and technology, reinforcing its commitment to delivering a seamless and engaging shopping experience for customers nationwide.